During a 20-year direct marketing career as a marketing manager and senior advertising agency executive, Tom Byrne developed the processes and procedures for "Continuous Improvement Marketing."

In 2000, as many companies retrenched and cut marketing efforts, Tom started Byrne Direct Marketing, a consulting practice aimed at helping organizations that want to grow wisely and capitalize on competitive under-activity. Through full service direct marketing management and through specialized direct marketing consulting programs, Tom helps these companies become bigger, better, leaner, keener, surer, faster, and more profitable.

Find out more about Byrne Direct Marketing and how we can help you:

	What we've accomplished:
		Representative Initiatives
	Industries and Clients we've served:
		Industries		Clients
	What we can do for you:
		Our Media Expertise		Our Direct Marketing Applications
	Our Full Service Direct Marketing Capabilities
		Full program development		Direct marketing project management
	Our Specialized Direct Marketing Services
		Marketing Insights		Lifetime Value and Financial Consulting
		Response Analysis		Full Operational and Marketing Audit
		Time- and Cost-saving Workflow ImprovementsMarketing Insights